Anne Nygren is living her startup dream! In 2002 she started “Flyt forlag” a book publishing company. After sailing through 18 countries with her family, she decided to devote her time to publishing books about sailing. She runs her company from her sailboat between gannets, dolphins and whales, with nothing but ocean in sight as she explores new parts of the world.

Anne Nygren combined the dream of publishing books and sailing – two subjects that she loves. Already she has released more than 60 titles in her startup dream. Many stories of circum navigation, practical training books and all kinds of stories from the great oceans.

Many challenges in her startup dream

Anne set herself a goal to continue sailing while she operates her online publishing house. Even though there have been many challenges, she have been able to combine the two with good help from family and friends. Her previous website had many issues. One being she was not able to update the website without expert help.

Managing a startup dream, you need to find practical and reliable solutions to your many challenges, and Anne decided to work with Cloudnames due to better freedom in presentation. Cloudnames created a website that showcases her books and made it possible for Anne to manage the website and update it by herself – without any coding.

Please contact us at Cloudnames if you have any questions. You can send us a direct email on hello@cloudnames.com or simply leave your contact details below and we’ll get right back to you.

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Mobile devices

Another issue with her old website was that it did not work on mobile devices. With more than 60% of her traffic coming from mobile – it had to be fixed! Her new website it is of course optimised for all screen resolutions. Anne can also manage the website from her mobile, which comes in handy when she is out sailing!

Email marketing

Anne has collected lots of email addresses from customers, bookstores and libraries over the years. Cloudnames have implemented online-tools that allows her to manage different target groups, tailoring promotions to these groups and make group mailings.

These tools makes it easy to customize the content of the emails so that it is perceived as useful and relevant. She may, as an example, distinguish between those who have already bought books, those who have attended lectures and adapt the content accordingly.

Please contact us at Cloudnames if you have any questions. You can send us a direct email on hello@cloudnames.com or simply leave your contact details below and we’ll get right back to you.

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Are you falling behind with digital marketing? Don’t lose important customers. If you need help formulating a strategy that works best for you without throwing away your hard earned cash, we can evaluate your current online position and give you expert advice that suits your business goals. Contact us today to speak to a member of our team!

Increasing traffic

One major challenge for any entrepreneurs startup dream is marketing. After Anne started working with Cloudnames she is now using Social Media as a key driver for traffic to the flyt.no website. Cloudnames helped Anne to set up Hootsuite, so she is now able to publish to many Social Media Channels from only one login. Another great benefit is that you can use that service to schedule posts ahead of time, when – let’s say – you might be out sailing…

Cloudnames also implemented a SEO tool that makes it easy to optimize the website for Search. Anne can now easily change and update meta-tags, image descriptions, headings and sitemap and submit it to search engines for indexing. She has also created a strategy for attracting new visitors by blogging.

The new website is powered by various analytical tools as well, so Anne can measure the impact of her marketing activities. She now have full control on different traffic sources, which pages are popular, how different audiences behave on her website, which keywords visitors use to find her website and much more.

I'm super happy with the result! The website is as beautiful and simple as I wished it would be. It works perfect on both iPhone, iPad and desktop, and it's easy to add new posts!

I’m super happy with the result! The website is as beautiful and simple as I wished it would be. It works perfect on both iPhone, iPad and desktop, and it’s easy to add new posts!

Please click th link to see flyt.no website.

Cloudnames love digital entrepreneurs

The possibilities of what you can accomplish online is changing in a furious pace. Everything is changing faster than before and if you are not behind the changes you may risk to be overrun. Some analytics claim that as many as 40% of the Fortune 500 companies will disappear over the next 5 years. That is 200 out of the 500 largest companies on this planet.

What many don’t seem to understand is that we are in the middle of the fourth industrial revolution. And this one will not take place over the next 50 years, it is happening as you read this article!

If you want to survive in the global digital market you have to be your best online! That is exactly what all of us here at Cloudnames help our customers achieve their startup dream.

What we do at Cloudnames

Cloudnames can help you with everything you need to be your best online. We can manage your complete Digital Strategy, your website, Social media profiles, your Digital Marketing and all the complicated technical details to effectively grow your revenue online.

We offer a managed web design service where we manage your website and keep it updated and secure on a regular basis. We can also take care of your Search Engine Optimisation, Search Engine Marketing, Social Media Marketing and all other Digital marketing campaigns you need.

Please contact us at Cloudnames if you have any questions. You can send us a direct email on hello@cloudnames.com or simply leave your contact details below and we’ll get right back to you.

 

Contact Us

At Cloudnames we offer all the services you need to Be Your Best Online! We can design, develop and manage your overall Digital Marketing Strategy, while you focus on your core business. Leave your contact details and we’ll get back to you with expert advice!

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